Here’s what Sutton Copywriting is all about

Neil SuttonI’m Neil Sutton, and if you’ve ever asked yourself:

  • “How can I get more high-quality leads?”
  • “How can I convince architects, designers, and facility managers to specify our products as their base manufacturer?”
  • “How can I organize and write my website pages, so more architects find me, are engaged and contact me for more information?”
  • “How can I position our company as the go-to expert for our products and services, so architects will know, like & trust me?”

Or if you’ve ever just needed someone else to write your marketing materials or “fix” your website content, so you capture more leads… I can help.

Here’s how Sutton Copywriting can help you and your business get ahead

Building MaterialsYou’ll benefit from my 20 years of experience as an architect, where I’ve:

  • Worked on the design and construction of over $1 billion worth of hospitals and medical research centers in the US & Canada
  • Specified and detailed bricks, glass, and mortar to house life-saving ideas, studies and practices
  • Written narratives for over $2 billion worth of large project pursuits — Converting designs, benefits, and values into words to win clients and lead to another “X” in the WIN column
  • Sat on the “other side of the table” many times… in the boardroom with owners, facility managers and contractors – hearing what’s important to them about your products… in the office after the lunch-and-learn – hearing the other architects and seeing what happens to “swag” you left behind to keep your brand in front of them (You’d be surprised!)

You get the combination of that experience and “backstage” knowledge with my other passion: Helping building industry experts more effectively connect with architects. In that combo, you get:

  • Skilled in-depth online and offline research
  • Attention to details
  • Marketing and writing skills developed through extensive studies of the masters of direct response marketing and copywriting

Here’s what you can do next

Building Industry CopywritingIf you have quality products and services and want to build on your successes, and take your marketing to the next level… I can help.

If your lead gen efforts need properly researched, targeted and positioned writing to meet your prospects where they are. And to have them invite you to join in their conversation… I can help.

Your website. Your white papers, case studies, and one sheets. Your email and direct mail communications. Every word matters and can make the difference between failure and success.

It’s here you can use my help – to develop and build those relationships, one word at a time.

If you’re interested, please reach out and we can set up a meeting or phone call.